Sales Plan

Build a full operating proposal for a prospect — offer, capital, acquisition, and household protection — then create them as a live client.

Sales Plan Command Center

Every metric below is connected to this proposal — retail value of included services included: $0.

0 of 4 readiness signals complete

Winston plan

Not selected

Total expected cost

Add details

Winston + marketing + IUL estimate

Revenue target

Not set

Add marketing plan

Capital position

Add initial budget

$0 modeled startup requirement

Monthly ad spend

Add campaign

Household IUL estimate

Add covered person

Illustrative estimate only — not a quote

Business brief: needs inputSuccess plan: needs inputMarketing plan: needs inputIUL household: needs inputSaved automatically
01 / Business & offer fundamentals

Define the market context and the value proposition Winston will use across the plan.

02 / Success goals & capital

Set the revenue ambition, launch timing, available capacity, and startup capital assumptions.

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03 / Winston plan & add-ons — configure the operating platform
Ad Spend & Marketing Plan

Set the campaign inputs, then use the transparent local planning baseline to frame an illustrative acquisition funnel and revenue range. AI can enhance narrative only — it does not create live ad-platform results.

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Illustrative household / team premium planning (IUL)

Build a planning range for a primary prospect and family members or employees.

Educational / illustrative only. This is not an insurance quote, policy illustration, recommendation, or guarantee. Actual eligibility, premiums, and policy values require licensed-agent/carrier underwriting and a formal carrier illustration. It does not provide tax, legal, or investment advice.

Add a covered person

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Convert to a live client

Winston builds the real blueprint, site, and offerings from this plan's fundamentals — live, in front of the prospect. This is also the point it's added to the CRM.

Quick create (idea only)

Skip the full proposal and just describe the idea — for a fast, live demo.